Welcome to POSTGRADCOURSES — Connecting students with outstanding postgraduate programmes.
Postgraduate programme
Offered by UDIMA
Home Exploring Marketing in the UK: From Digital to Commercial Strategies
Programme overview
El objetivo del Máster Oficial en Marketing Digital y Social Media es capacitar a profesionales de primer nivel que necesitan implementar y desarrollar con éxito estrategias de marketing para llegar a los consumidores en los mercados actuales y a través de los nuevos medios digitales.
Al finalizar el Máster, el alumno estará capacitado para:
Dominar las técnicas del comercio electrónico, de la venta en la Red y de la generación de tráfico hacia las páginas web.
Fijar objetivos adecuados al marketing online así como evaluar el retorno de la inversión de dichas acciones.
Profundizar en temas de posicionamiento, desarrollo de webs de éxito, CRM, e-mail marketing o Social Media Marketing.
Realizar estrategias de marketing digital así como de diseñar campañas publicitarias en Internet.
Cambiar la forma en la cual la empresa se relaciona, comunica y gestiona su relación con los clientes y mercados, para adaptarlos a la economía y a la sociedad actual.
DISTANCE LEARNING, ONLINE
€5,100
60 créditos ECTS
Next Date: Modalidad abierta
Career opportunities
Continue exploring
The MBA in Marketing Management is designed to equip learners with the strategic thinking and advanced marketing skills needed to excel in today’s competitive global landscape. The program offers a comprehensive understanding of market analysis, international marketing strategies, consumer behavio...
View programme
This is a dedicated specialist programme designed to foster strategic thinking and develop the skillset required to build, measure, and manage strong brands. This strategic brand management course aims to provide delegates with an in-depth insight into the importance of brand equity and the customer...
View programme
Relationship Marketing is about adjusting your marketing strategy based on the buying behaviour of your customers. This course starts by explaining various theories of marketing and subsequently introduces the concept of relationship marketing and gives ideas of how to implement it. As a result, we ...
View programme
A key element of this course is the focus on the practical application of digital marketing and social media marketing tools to set up and maintain a presence in the digital and social world. You will learn how to plan, coordinate, deliver, and test digital and social media marketing campaigns and s...
View programme
Our flexible management courses share a common first year before allowing you to focus on your chosen specialism to enhance your career prospects. With a wide range of course units to choose from, you really can shape your own degree. BSc Management (Marketing) will suit you if you are interested ...
View programme
In a world increasingly transformed by technology, marketers need to re-evaluate their approach and make better decisions to provide customer value. The advanced, highly practical Oxford Digital Marketing: Disruptive Strategy Programme was developed for innovative marketing and advertising professi...
View programme